| 词汇 | cannibalize |
| 释义 | cannibalize , cannibalise /kænɪbəlaɪz/ verb [transitive] 1.(marketing 营销) (used about a company) to reduce the sales of one of its products by introducing a similar new product 自相蚕食，自相竞争（指公司因推出类似的新产品，导致原有产品销量下跌）◆we believe the two perfumes appeal to different buyers and won't cannibalize one another's sales. 我们相信这两种香水吸引不同的人购买，不会自相竞争而降低各自的销售量。 (manufacturing 制造) to use the parts of a machine or a vehicle to repair or build another 拆用配件（使用一台机器或车辆的零件修理或装配另一部机器或车辆）◆they only keep the helicopters flying by cannibalizing others. 他们只能采取拆用其他直升机配件的方法来维持这些直升机的正常飞行。 ▸ cannibalization, cannibalisation /kænɪbəlaɪzeɪʃn; name -ləz-/ noun [uncountable] ◆the risk of sales cannibalization of existing products 现有产品自相竞争式销售的风险◆the cannibalization of aircraft for parts 拆卸飞机取得配件☞ cannibalize |
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